Transformation advisory that stays until it works — and rescues the ones that don't.

Every organization has an AI strategy, a digital strategy or an exciting innovation arm. Almost none of them can execute it. Strategy firms deliver the roadmap and leave. Implementation firms arrive after the decisions are already made. Between those two layers is a vacuum — and it's where AI initiatives go to die.

Grey Rose operates in that vacuum.

We do the hard operational work that determines whether a $5M AI investment returns value or becomes a write-off: validating use cases before you build them, building governance frameworks that actually work, leading programs from pilot to production, managing portfolios so nothing falls through the cracks, and rescuing projects that are already in trouble.

We call this the missing middle. It's not glamorous. It doesn't make headlines. But it's the difference between the 5% that succeed and the 95% that don't.

The gap no one is talking about…

What We Do

AI Strategy & Readiness
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Define the strategic foundation before you spend a dollar building. Use case validation, data readiness, governance design, and a roadmap that survives first contact with reality.

Rescue as a Service
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Your AI program is stalled, over-budget, or politically toxic. We triage what's broken, stabilize the delivery, and transition it back to your team with a credible path forward.

Transformation Enablement
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Fractional support spanning Delivery Leadership, Project Governance, Portfolio Advisory & Chief of Staff, AI Governance & Risk Advisory.

Real outcomes, not theory.

  • Governed a $75M digital product portfolio. Achieved 51% shift mix in transactions from manually assisted channels to digital channels, realizing $104M EBITDA impact.

    Digital transformation at a major Canadian telco.

  • Led a $23M SaaS platform modernization across 11 product teams. Achieved 66% throughput increase while building a digitized document management platform from 0 to 1 in 6 months.

    Digital transformation in a Fortune 500 financial services company

  • Implemented cross-venture portfolio governance, overseeing the performance of 9 active port-cos. Achieved 70% improvement in portfolio visibility and enabled faster decision making capabilities.

    Product operations at an early stage venture studio

  • Led process improvement and automation initiatives to reduce service and escalation cycle times across government entities, municipalities, ISPs and utility distributors by 70%

    Strategic advisory to regulated broadband deployments in Canada